BADGER Ales, produced by family firm Hall & Woodhouse at the Blandford St Mary brewery, has won a Silver Award in the 2014 Design Effectiveness Awards for its new brand identity created by BrandOpus.

The award acknowledges the success of Badger’s rebranding across the nine-bottle range. This new identity has created a strong on-shelf presence, encouraging consumers to explore the full Badger range and world of Badger.

Anna Corbett, brand marketing manager at Badger, said: “We are delighted to have won such a prestigious award.  BrandOpus has brought the countryside to Badger’s identify and provided a structure to our range of award-winning beers which has allowed us to grow our sales to become one of the top three premium bottled ale brands in the country.”